YCN; Yorkshire Tea Product Development: To Dunk or not to Dunk! Game

vector based illustrations

hand drawn feel imagery

nicely photographed images to cut into the final illustration.

I would like to have a stylised take on the Yorkshire brand accent. Have the same type of theme but more playful and fun. Either hand drawn or digitally illustrated images of the process and instructions for the game. Another idea is to have the real biscuits superimposed into an illustrated setting. 

It'll become a tea time game that others can introduce to friends at a quiet tea break.

- bright
- engaging
- easy to read
- simple game
- all ages can play
- end result if realising the problem, CRUMBS!
- 'crumb catcher' solves the problem.


GAMES INSTRUCTIONS:

Multiple players
- Make a cup of Yorkshire Tea for each player
- Get your 4 different types of biscuits ready
- On the count of 3 dunk your biscuits half way in the tea.
- Guess how long the biscuit will last before it falls off
- Whoever's biscuit is still attached wins the round!
- However many types of biscuits you have is how many rounds you can go.

One Player
- Make a cup of Yorkshire Tea for each player
- Get your 4 different types of biscuits ready
- On the count of 3 dunk your biscuits half way in the tea.
- Record your personal score and try and beat it next time.
- If you lose, go to the next biscuit

Ending line will be if you lost the game you will probably appreciate this handy tool to stop the crumbs ruining your perfect brew! introducing the marketing of the 'crumb catcher'.